Udeh said that before the introduction of the product into the Nigerian market, the manufacturer had conducted a survey of the Nigerian economy in a bid to subsidize the price to make the products affordable to the common man. He said, “Topicrem is a dermatological brand that cuts across all age groups ranging from new babies, youths and adults because it has been designed for everyone to benefit from. According to him, “Our flagship product which is the ultra moisturizing body milk takes care of unwanted dry cells and it is our goal to make this brand the number one preparation in Nigeria and the entire West Africa. We also have the massage oil for babies to ensure penetration and softness of the skin. He called on the federal government to subsidize import duties on pharmaceutical products to give the product the necessary push into the Nigerian economy, stressing that the benefits of Topicrem brands outweigh costs.
Source: The Guardian February 05, 2019 03:45 UTC